The three-week build clock is running. Starting today, we are expanding BeyondWallsPay from the existing 11-state DOC + Federal BOP foundation into full county-level coverage — 90 new adapters connecting 349 county jails across 11 states, payment vendor routing for every connected facility, a local services directory, subscriber alerts, and a gated subscription model with built-in A/B testing.
The existing platform is the foundation. 420,000+ searchable individuals. 94 live adapters. 11 state DOC systems. Federal Bureau of Prisons. All running in production. Phase 2 is expansion, not construction — every new adapter plugs into the existing ingestion pipeline, facility resolver, and health-check system natively.
Five workstreams running in parallel across the three-week delivery window. Each builds on the production platform already in place.
| Workstream | Scope | What It Delivers |
|---|---|---|
| 1. Roster Adapters | 90 production adapters covering 349 counties | Every county jail in the 11-state launch geography becomes searchable through BWP. Families search once, find their person across state prisons and county jails in the same query. |
| 2. Payment Vendor Mapping | All 349 connected facilities | For each jail: identify the active payment vendor (TouchPay, JailATM, Access Corrections, JPay, Western Union), capture facility codes, deposit URLs, accepted methods, and fee schedules. The system shows families exactly where to go and how to pay. |
| 3. UI + Subscription | Jail detail pages, billing, search enhancement, community, onboarding content | Jail detail pages displaying payment routing, commissary info, phone deposit instructions. Stripe subscription flow with two-lane gating (see below). Community dialogue feature for peer family support. First 24 Hours & First 7 Days county-specific guides. Mobile responsive. English + Spanish. |
| 4. Local Services Directory | 349 counties | Bail bondsmen and criminal defense attorneys per county. Searchable by proximity to jail. Click-to-call. ★ Preferred provider positioning for paid placements. |
| 5. Status Monitoring + Alerts | Automated detection across all facilities | Transfer, release, new charges, court date changes — detected automatically via scheduled re-scraping. Push, SMS, and email notifications to subscribers based on their preferences. |
Every family member who comes to BeyondWallsPay enters through one search. What happens next depends on where their person is in the process.
Their person is already booked and in the system.
Johnny's been in jail for a day. The family searches BWP, finds him immediately. Because he's already checked in and processed, they get the basics for free:
This is free. Finding your person, knowing where they are, and knowing how to send them money costs nothing. This is the front door.
Once they've found their person and have what they need, BWP invites them into the premium subscription to unlock everything in Lane 2.
Lane 2 starts one of two ways:
A. The family found their person in Lane 1 and wants to upgrade — status monitoring, alerts, bail bond matching, attorney referrals, community, and everything else beyond the basic lookup.
B. The family didn't find their person because they were just picked up and the jail hasn't processed the booking yet. To get notified the moment they appear, the family subscribes and sets a booking watch alert. BWP monitors that jail on its update cycle and texts them when the person is in the system.
What premium includes:
Gated subscription. Recurring. One fee covers unlimited access for that inmate across all connected services.
BWP doesn't know what it doesn't know — and neither does anyone else. This is a new technology layer in a space that has never had one. There is no competitor to look at and say "they're doing it this way, so we'll do it that way." The pricing, the gating, the feature mix, the conversion triggers — all of it has to be discovered through real user behavior in real counties.
That's why the platform ships with a built-in A/B testing framework across every revenue-facing decision. Starting July 5, when the gate process goes live, BWP will run controlled tests across different counties — putting pricing, feature access, and flow variations on a fluctuation meter and measuring how each county's user base behaves over time. Some counties will convert differently than others. Some features will matter more in large metro jails than in rural facilities. The data will tell us what works and where — not assumptions.
This isn't a one-month experiment. The testing window runs across the full first six months of operation, building a county-by-county conversion map that gets smarter over time. Every pricing decision, every gating decision, and every upsell placement is treated as a hypothesis — validated by real behavior, not a guess. The infrastructure supports swapping test variants without code changes, so adjustments happen in real time as the data comes in.
| Test Area | What We're Measuring |
|---|---|
| Price sensitivity by county | Multiple price points tested against conversion rate across different counties and facility sizes. What families in Harris County will pay may be different from what families in rural Idaho will pay. |
| Feature gating | Which services sit behind the paywall vs. stay free. Some features convert better as free hooks. Others are the reason people pay. The data separates the two. |
| Lane behavior | How each lane converts. Lane 1 (free) to Lane 2 (premium) upsell rate. Lane 2 entry via booking watch alert — how many families subscribe when their person isn't in the system yet, and what percentage stay subscribed after the person is found. |
| Community & First 24/7 | When and how the community dialogue and First 24 Hours / First 7 Days guides are presented. High-urgency content may be the strongest conversion trigger on the platform — testing tells us where it lands hardest. |
| Upsell placement & timing | Where in the flow premium offers appear — after search, on facility detail, after the first alert — and which placement drives the most conversions per county. |
AISCO begins deploying July 1 — four days before the gate goes live. AISCO is the AI citation dominance system that makes BeyondWallsPay the #1 result when families search for help on ChatGPT, Claude, Gemini, Perplexity, and Google. It typically takes approximately 60 days to see true traction from an AISCO deployment — that's the window for the content to index, the citation signals to compound, and the AI models to consistently surface BWP as the primary answer.
BWP may see traction faster than the typical 60-day window. Most AISCO campaigns deploy across six to eight languages simultaneously, which spreads the indexing load. BWP is launching in two languages — English and Spanish — which concentrates the citation authority and should accelerate the ramp. We'll keep you posted on how the numbers track as the deployment matures.
When someone's family member gets booked into a county jail, the most common reaction is isolation. Nobody in their life has been through it. They don't know who to talk to or what to expect. BWP solves that with an opt-in community dialogue window — a gated premium feature where subscribers can connect with other families who are going through the same experience at the same facility or in the same county.
This is not a public forum. Users opt in. Conversations are facility-aware. A mother dealing with a booking in Harris County can talk to another family who went through the same process last month. The community layer turns BWP from a search tool into a support system — and it's one of the strongest retention drivers in the subscription model.
The single most panicked moment for any family: someone they love was just arrested, and they have no idea what happens next. BWP provides facility-specific timelines for every connected county jail — what the first 24 hours look like (booking, processing, phone access, first commissary window) and what the first 7 days look like (visitation schedule, attorney access, court date expectations, how to add money).
This content is county-specific. Every jail operates on different timelines. Harris County's booking process is different from Cook County's. Salt Lake's visitation rules are different from Dallas's. BWP pulls this information per facility and keeps it current — because these policies change, and families need the real answer for their specific situation, not a generic guide.
County jails are not like state DOC systems. There is no standard. Each of the 349 county jails in the launch geography runs its own software — different vendors, different data formats, different search forms, different security layers. That means each adapter has to be cracked individually.
The first week is the slowest. Each adapter starts as a manual reverse-engineering job: find the real data endpoint behind the public search form, identify the field names, build the parser, verify against a real inmate, deploy, and health-check. The early adapters take the most time because every county is a new puzzle.
Then the system learns. As more adapters get built, patterns emerge. Counties using the same underlying vendor software (even when the front end looks different) start falling into known patterns. Parsing templates get reused. Edge cases get documented. Error handling hardens. What takes hours at the start takes minutes once the pattern library is built.
By Thursday, June 26, the foundation patterns will be established across enough adapter types that production speed increases significantly. From that point forward, the build accelerates with minimal rework.
| Capability | Status |
|---|---|
| Inmate search — Federal BOP | Live (~38,000 inmates) |
| Inmate search — 11 State DOCs | Live (380,000+ inmates) |
| Inmate search — 349 County Jails | Live (90 adapters, 11 states) |
| Payment vendor routing | Live for all 349 connected facilities — vendor ID, deposit URL, fee schedule, instructions |
| Two-lane user flow | Lane 1: free search + payment info (person already booked) → Lane 2: premium subscription with two entry points (upgrade from free search OR booking watch alert for just-picked-up), A/B testing active |
| Subscriber alerts | Release, transfer, new charges, court dates — push, SMS, email |
| Local services directory | Bail bondsmen + attorneys for all 349 counties, click-to-call, ★ preferred positioning |
| A/B testing | Active across pricing, feature gating, lane conversion, and upsell paths |
| Community dialogue | Opt-in peer support — facility-aware conversations between families going through the same experience |
| First 24 Hours & First 7 Days | County-specific timelines for every connected facility — what to expect, when, and how to act |
| English + Spanish | Full localization for all new components |
| 460+ integrated systems · 11 states · 349 counties · Federal BOP · Full services layer · Managed infrastructure active | |